crazy, magic, impossible

On March 22nd, The Impossible Project presented the world with it’s first, brand new instant film made for the original Polaroid cameras. Huzzah!

You can check out the project here

and the movie here.

And you should definitely read this article written by Sarah Gilbert.

It feels like a miracle that this crazy project that started with what seemed like a very high likelihood of failure has succeeded in saving the future of instant film.

A victory for everyone who believes in impossible things!

Two of our analog heros: Florian Kaps & Andre Bosman

“Don’t undertake a project unless it’s manifestly important and nearly impossible.”
Edwin Land
(inventor of Polaroid film)

image 1
image 2 & 3


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